Labor Day has come and gone, but we aren't yet done finding the best sales to shop this month. For all of the beauty lovers out there, what may be the most exciting one of all is in full swing. Ulta's Fall 21 Days of Beauty sale kicked off earlier this month and is running through Sept. 19, with new deals added each day of the sales event.
During this epic beauty sale, the retailer is allowing you to score beauty favorites at 50% off, and there are some pretty rare deals on major brands to look forward to. This weekend, you can score half price on IT Cosmetics' beloved CC+ cream (which is great for mature skin), as well as major discounts on select Anastasia Beverly Hills, Dermalogica and Ouai products. You can expect to see deals on beloved bestsellers and buzz-worthy new products alike, with select products that have launched just this year being included in the sale.
We're finding deals across categories, having spotted brand-name skin care, makeup and hair products marked down on Ulta's virtual shelves. Keep in mind that each day is different, so you'll want to act fast and plan ahead based on what you're hoping to snag on sale!
There's still nearly a week's worth of exciting deals ahead, so keep checking back as we highlight our favorites to grab in the final few days of the sale. Below, you can check out today's markdowns, and we sprinkled in a few to look out for over the weekend.
Sept. 13 deals | Sept. 14 deals | Sept. 15 deals | Sign up for SMS | How we chose
Ulta's 21 Days of Beauty deals: Sept. 13, 2024
Benefit Cosmetics Precisely, My Brow Pencil Waterproof Eyebrow Definer
Get ready to up your brow game. This pencil definer is a bestseller, with more than 12,000 ratings on Ulta's site. It comes in a dozen shades, is waterproof and retracts (no sharpener needed)!
Tula H2Oasis Instant Skin Reviving Mask
Want to wake up to hydrated, glowy skin? This mask from cult-loved skin care brand, Tula, launched earlier this year and aims to do exactly that. You can leave it on for ten minutes for a quick cooling mask, or wear it overnight for a more intense treatment.
MAC Studio Radiance Serum Powered Foundation
This foundation is great for mature skin, according to reviewers, thanks to its ability to hydrate and plump skin. It comes in more than 50 shades and delivers buildable coverage with a radiant finish.
More MAC deals to shop:
- MAC Fix+ Stay Over Alcohol-Free 16HR Setting Spray, $19 (previously $38)
Dermalogica PreCleanse Cleansing Oil
Have you heard the double cleansing gospel? This oil is the perfect step to implement before your foaming cleanser, because it gently dissolves makeup, SPF and more tough-to-remove impurities for ultimately cleaner skin.
More Dermalogica deals to shop:
- Dermalogica Daily Superfoliant Exfoliator, $33 (previously $66)
Ulta's 21 Days of Beauty deals: Sept. 14, 2024
Anastasia Beverly Hills Brow Powder Duo
If you prefer brow powder to pencil, this is the deal for you. Anastasia Beverly Hills' bestselling powder duo contains a lighter shade (for the start of the brow) and a darker shade (for the arch and tail) that blends seamlessly together to create a natural-looking eyebrow.
Another Anastasia Beverly Hills deal to shop:
- Anastasia Beverly Hills Dual-Ended Angled Powder Eyebrow Brush 7B, $10 (previously $20)
dpHUE Glossy Glaze
Looking to stretch out how long you can go between hair appointments this fall? This at-home gloss treatment gives your former color more life, boosts shine and conditions hair for that "just left the salon" look, without the time, hassle or price tag.
Ouai Fine to Medium Hair Treatment Masque
Another hair treatment we're eyeing in the sale is this option from Ouai. It also comes in a version for thick hair, which both claim to restore hydration, smooth split ends and fight frizz.
IT Cosmetics CC+ Cream Illumination SPF 50+
IT Cosmetics' CC+ cream was a winner in the inaugural Shop TODAY Beauty Awards, and the fabulous formula also comes in this version that's designed to give you extra glow. It's perfect to snag now to brighten the skin as we get into those duller fall and winter months.
Ulta's 21 Days of Beauty deals: Sept. 15, 2024
Fenty Beauty Pro Filt'r Instant Retouch Setting Powder
This celebrity-owned brand is worth the hype, according to Shop TODAY staffers. This setting powder comes in five shades to suit a range of skin tones and allows you to lock your makeup in place with a superfine, weightless finish.
Tarte Amazonian Clay 16-Hour Full Coverage Foundation
Some days you want a full-coverage face, and this foundation from Tarte gets the job done. It comes in 46 shades and has a soft matte, airbrushed finish, the brand shares.
Virtue Flourish Volumizing Keratin Shampoo for Thinning Hair
If you're on the hunt for a shampoo for thinning hair, this is your lucky day! Virtue's option is 50% off for 24 hours only, alongside some of the brand's other favorite products of ours.
More Virtue deals to shop:
- Virtue Flourish Thickening & Detangling Conditioner for Thinning Hair, $23 (previously $46)
- Virtue Volumizing Full Shampoo For Fine Or Flat Hair, $21 (previously $42)
- Virtue Thickening Full Conditioner For Fine Or Flat Hair, $22 (previously $44)
Lancôme Rénergie H.P.N. 300-Peptide Cream
When it comes to luxury skin care — 50% off is a huge deal! This anti-aging cream contains over 300 different types of peptides, says the brand, and is designed to reduce the appearance of lower face sagging, wrinkles and dark spots.
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How we chose
The Shop TODAY editors and writers search the internet to find the best products and sales out there. We use our own personal experiences with products and brands to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time.
